Edinburgh research into acountants

As reported in The Times, Body and Soul section 25 October 2008:

Need to know?

Wild claim: Accountants are colourful people with lots of friends.

What you should know:
Edinburgh researchers have studied the desperate ways finance companies try to persuade gregarious graduates that accountancy is fun. The firms use staff profiles "to confirm the existence of a social life" and stress that accountants take part in "fun activities" such as pub crawls, barbecues and discos.

Verdict: Doesn't add up.